By Eric Wamanji Oil may have ruled the 19th Century and powered economies. That’s seems to be a golden era in the distant past. Today we are talking of data. Big Data replaced oil as the critical commodity of our times. But beyond all this, most vital resource so hankered by corporates and politicians alike,…
By Eric Wamanji The supremacy of public relations (PR) or strategic communication to drive business agenda cannot be gainsaid. PR shapes our worldviews and choices. Indeed, when tactically deployed, PR constructs amiable images and reputation for organisations yielding spectacular success. That is why the ongoing debate on the Institute of Public Relations and Communication Management…
By ERIC WAMANJI What makes some people more successful than others? Why is it that in organizations, some are promoted; others are not, even if their competencies are almost at par? ( of course, don’t get me wrong. It’s not lost on us of other unorthodox mechanisms folks rise such as nepotism, corruption, sex, and…
Staring at blank pages… Most PR practitioners in Kenya lack the writing and speech skills critical to their work. (Photo: Courtesy) BY ERIC WAMANJI NOTE: This is a Long Read A recent research by TIFA revealing that Public Relations professionals in Kenya lack communicative competencies – written and verbal – is ironic, dispiriting but hardly…
